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- 🔥 The Window Is Closing on STR Launch Pricing and Developer Incentives
🔥 The Window Is Closing on STR Launch Pricing and Developer Incentives
Prices starting in the $160Ks with strong revenue and equity growth potential
STR Scout Members,
If you were among those who moved early — congratulations. You secured one of the most compelling entry points for a short-term rental opportunity we’ve seen in years.
If not, take note: the window is closing.
More than 100 residences in Gran Central have already sold, with fewer than 40 remaining at the initial launch price — still paired with exceptional discount incentives. Lock in your unit with only a $5k deposit before they are gone.
The final phase of launch-tier pricing and developer incentives wraps up this November.
This isn’t just another STR property pre-sale launch.
It’s a chance to own part of the living, breathing restoration redefining Panama’s most storied district — Casco Viejo.


🏗️ Why This STR Project?
Two decades ago, Casco was in decline — a colonial neighborhood forgotten by time.
Then came Casey Hardin, a New York lawyer who met Patricia Villanueva, fell in love with Panama, and chose to stay.
Together they founded Conservatorio, devoting their resources and vision to bringing Casco back to life, one project at a time.
Their guiding principle: Real progress starts with preservation.
Their restoration portfolio reads like a collection of masterpieces (check out their work):
🏨 American Trade Hotel — The landmark that put Casco back on the global map.
🏠 Las Clementinas — Boutique apartments that pioneered Casco’s modern hospitality scene.
🕍 Santa Familia — Heritage craftsmanship paired with contemporary design.
🧱 La Manzana — The creative hub anchoring Casco’s new economy.
Now, with Gran Central, they’re scaling that same ethos to a full city block — creating an urban village where community, heritage, and investment align.
🌍 Why STR and Lifestyle Investors Are Taking Notice
Casco Viejo has become the epicenter of Panama’s path of progress, and Gran Central sits right at its core — on the Central Corridor, connecting the old quarter to Panama’s modern skyline.
This is where heritage meets momentum.
Gran Central includes five purpose-built buildings, each crafted with intention:
🏡 La Unión — Residences for long-term living, with rooftop pool and co-working.
🏢 La Central City Flats & Club — Fully furnished, hotel-managed STR units for flexible income.
🌿 The Wesley — Boutique privacy with rooftop gardens and a resident sanctuary.
🏨 Hotel Gran Central — Adding essential hospitality capacity to a market with fewer than 600 hotel keys.
🏗️ Vanguardia — Contemporary, sustainable architecture defining Casco’s future.
Together, these five structures form a complete ecosystem — where livability, community, and return potential coexist seamlessly.


📊 The Revenue Potential
Step into Casco Viejo, where cobblestone streets hum with café chatter, rooftop terraces glow at sunset, and every balcony seems to tell a story. It’s one of Latin America’s most photographed neighborhoods — and one of the hardest places to find available inventory.
Behind the romance lies a simple investment truth: limited supply, premium demand, and consistent year-over-year growth. With visitor numbers climbing and nightly rates among the highest in Panama, scarcity here doesn’t just preserve value — it fuels appreciation.
During your developer discovery call, you’ll access an interactive revenue projection dashboard — a smart, data-driven tool that models occupancy, rates, and layout performance across real scenarios.
This isn’t hype. It’s clarity — a framework for understanding how history, scarcity, and tourism converge to create one of the most resilient STR revenue plays in the region.


💰 💼 The Current Window
🏡 Studios & One-Bedrooms: from $160K–$180K
🏢 Furnished STR Units: from $188K
🏘️ Two-Bed Lock-Offs: from $300K–$379K
Active Incentives:
✅ Flexible payment structures with discounted terms
✅ Multi-unit purchase discounts
✅ Developer-managed rental program
The price-to-value ratio here is unmatched compared with similar U.S. markets. This is the final stretch of launch-tier pricing — and the most favorable incentives Conservatorio will offer for Gran Central.
📊 The Revenue Edge:
Casco’s fundamentals support solid cash flow and long-term equity growth, driven by year-over-year tourism demand and limited supply in this UNESCO-protected district.
During your developer discovery call, you’ll review an interactive revenue projection calculator that models realistic occupancy and rate scenarios based on your target market — helping you customize and forecast your returns with clarity and confidence.
🧭 Scouting the Path of Progress
At STR Scout, we go where the travel and real estate investment data and demand points — and verify it on the ground for our members.
Casco Viejo’s revival isn’t theory. It’s visible, we walke it: restored façades, rooftop cafés, boutique hotels, and creative studios bringing the district back to life.
And Gran Central sits directly on the path of progress — the Central Corridor connecting Casco’s heritage core with Panama’s modern infrastructure.
It’s the ground-floor catalyst for the district’s next decade of value creation.

✈️ From the Field — STR Scout Panama Recon
As I write this from the plane back to Houston, I’m reflecting on an incredible month scouting across Panama. I’m grateful for the warmth of the Panamanian people, their hospitality, and the new friends and network we built along the way.
We toured dozens of developments and met with top developers, brokers, attorneys, architects, and trusted local insiders to uncover the strongest short-term rental opportunities for STR Scout members.
Gran Central stood apart — not for hype, but for integrity.
Vision. Craftsmanship. Investor logic that makes sense.
There are many great reasons to invest in Panama right now.
This is one of them — a rare blend of lifestyle, value, and performance worth understanding before the window closes.
Andy Thoms
Editor | STR Scout
On your call, you will have a short, informational conversation directly with the developer team to review floor plans, pricing, and incentive options.